Bring your print publications to life. With LivePrint technology, you can finally bridge your print and online tools together to achieve a cohesive, effective and efficient marketing package. All while engaging visitors on your site and turning them into satisfied customers. Many of the leading retailers and magazine publishers are already interactive-publication connoisseurs. They have proven the model works and that visitors enjoy using the format.

The benefits speak for themselves…

»Increase the Reach and Distribution of Your Publication Cost-Effectively
You've already spent the marketing dollars creating your fantastic publication. Why not get the maximum benefit for that dollar? By bringing your publication to life, you can drastically increase the size of your audience without incurring additional postage and printing charges. This becomes even more critical as postage rates continue to increase. With LivePrint, you can email your publication to your house file, make it available on your site for all visitors to browse and even stimulate a viral campaign by forwarding the publication to family and friends.

»Better Conversion Rates - Visitors Stay On Your Site Longer
For all the retailers out there - interactive publications increase conversion rates and repeat buyers. Interactive catalogs and circulars keep shoppers on your site for longer periods of time, leading to higher purchase percentages and average order size.

»Increased Sign-up Rates - Visitors Have More Contact with Advertisers
For the content publishers - interactive publications increase the number of visitors who make contact with your advertisers. Not only will your advertisers enjoy more readers coming straight to them from your interactive print publication, but they will also have the option to embed high-impact video ads into your magazine, circular, etc. This will increase the response readers' have to your advertisers and ultimately drive more renewed ad contracts.

»Better “Window-Shopping” - Visitors In Search of the Unknown Can Browse and Be Inspired to Buy
Interactive publications are the solution to accommodate shoppers who don’t know exactly what they’re looking for, as well as for readers who want to browse articles for a topic they enjoy. For visitors who don't know what they are looking for, the typical drill-down navigation of most websites is not effective. Visitors easily get lost within the site and end up abandoning it. With an interactive publication, surfing a website for products or great articles is as easy and intuitive as flipping through a print publication on the couch during a lazy, Sunday afternoon. There is virtually no navigation learning curve.

»Create More Multi-Channel Buyers
For retailers, an interactive publication such as an eCatalog or eCircular will create more Multi-channel buyers for your company. We all know that the multi-channel buyer is the best type of shopper. They have higher conversion rates, higher average orders and a lot of love for accessible, easy-to-use and interactive shopping tools. LivePrint creates a seamless bridge between your two main channels (print and online), which extends the buyer’s comfort to use either channel for their purchases.